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The tourism sector assessment report examines critical questions related to Jordan's best opportunity areas for tourism development growth that will result in increasing tourism receipts;; private-sector investment in tourism;; and tourism-related employment. The report identifies global trends;; best practices;; and benchmarks shaping tourism demand and competitiveness. It also suggests approaches for expanding tourism in key Jordan governorates and secondary destination in ways that benefit local communities. According to the assessment;; Jordan is well-positioned to move from a regional;; multi-country tourist destination to a stand-alone destination with a portfolio of tourism products with year-round appeal for foreign and domestic visitors;; and this will require a long-term commitment from both public and private stakeholders. It suggests collaboration between Jordan's government and private sector;; localized and inclusive economic development implementation strategies and increase in the supply of skilled tourism workforce professionals.

The report is based on the findings of the survey that was designed to review NGO/CBO experience in communication/outreach and assess the capability of individual staff in the relevant NGOS and CBOs. The primary goal of the project is to institutionalize social marketing practices in NGOs and CBOs;; because organizations in the forefront of development depend on their ability to reach target groups and remove barriers to change. The research was conducted as part of the Public Action in Water;; Energy;; and Environmental Project to initiate and establish clear and identifiable behavioral changes amongst the Jordanian public and decision-makers;; to lead to increased efficiency in the use of water and energy;; and to improve solid waste handling practices. The main findings of the research identify sources of funds and grants of the NGOs;; their major activities and partnerships. The report also suggests training for successful fundraising;; social marketing and media campaigns for the NGOs and continued surveys and interviews of the NGOs.

This pilot study report was initiated by the European Training Foundation (ETF);; in close cooperation with the National Center for Human Resources Development (NCHRD) in Jordan;; in the framework of the ETF multiannual project Observatory Function Development in Jordan. The focus of this report is unemployment. However;; considering that unemployment information in itself should not be used or analysed in isolation from other indicators or data;; the report begins by providing an overview of the general labour market situation in Jordan. After the main data on employment by sector;; age;; gender and level of education are presented;; on the basis of the available information;; the specific cases of non-Jordanian employees and employment in the informal economy are highlighted as topics requiring special attention in the Jordanian labour market. In conclusion;; two groups of recommendations are proposed: (i) technical recommendations to main information providers for improving the quality of the information collected;; and (ii) a set of policy recommendations for tackling unemployment. These recommendations are intended to support policymakers in their commitment and willingness to adapt both the formal and informal education and training system and the whole labour market in Jordan.

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